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Estimated reading time: 8 minutes
Thinking about food constantly is really hard to deal with, especially if you feel like you shouldn’t be eating. This can sometimes be known as food noise—when thoughts about food feel obsessive, intrusive, or overwhelming.
But what if I told you that your body isn’t working against you, but for you? That this food noise isn’t a sign of addiction or obsession, but instead a natural response to an unmet need?
In this post, we’ll break down why you can’t stop thinking about food and, most importantly, how to stop thinking about food by addressing the root cause—not just the symptom.
Our bodies are really smart. Their main job is to keep us alive, and when a physiological need (something required for survival) isn’t being met, they make sure we don’t ignore it.
Take sleep, for example. You can push through exhaustion for a while, but eventually, your brain slows down, your eyelids feel heavy, and no matter how much willpower you have, your body will force you to sleep.
Food is no different. It is a basic physiological need—just like air, water, shelter, and sleep. The difference? Unlike these other survival needs, food has been turned into something shameful.
But why is it considered normal to feel thirsty or tired, yet strange to think about food?
If food is always on your mind, it’s not a sign of obsession—it’s a signal. Your body is trying to communicate something important.
Yet, in our culture, eating—especially in ways that don’t fit arbitrary norms—has been moralized. Not only has eating been judged, but even the thought of food has been shamed. The message is that if you think about food too much, something must be wrong with you.
But let’s take a step back.
Food is a fundamental need.
No one shames a person for needing fresh air, a place to sleep, or clothing that fits. So why is there so much negativity and confusion when our bodies show us that we need food?
Why is it considered strange when hunger feels overwhelming? Why are food thoughts categorized as obsessive when the need isn’t being met?
Do you see where I’m going with this?
It’s not possible to be obsessed or addicted to a basic physiological need, because that’s exactly what it is—a need.
That being said, I believe you when you say you feel obsessed or addicted to food.
So let’s talk about why these thoughts are happening.
If you can’t stop thinking about food, it’s not because you lack willpower—it’s because your body is trying to communicate something.
Here are four of the most common reasons for food noise.
Have you ever heard the saying, “Don’t think about a pink elephant?” And then all you can think about is a pink elephant?
The same thing happens with food.
Because, again, food is a physiological need. If your body perceives a lack of food, it will increase your thoughts about food to make sure you find it.
Your body doesn’t know the difference between a diet and a famine. So if you restrict calories, cut out certain foods, or avoid eating when you’re hungry, your body feels threatened and responds by:
If you can’t stop thinking about food or are experiencing food noise while restricting calories or food groups, I’d challenge you to consider: Is this my body’s way of telling me it’s hungry and needs more food? This blog post might be helpful for you if you relate to this point.
Mental restriction happens when you technically eat certain foods, but still feel guilty about them.
It might sound like:
This kind of restriction creates scarcity. And just like physical restriction, it often leads to overthinking food, overeating when you do allow it, and feeling out of control.
Notice how people don’t talk about food noise in relation to scrambled eggs, toast, or apples? It’s almost always about foods labeled as “bad” (chips, cookies, cake, etc.). That’s not a coincidence—the more guilt and restriction you place on food, the stronger the food noise becomes.
If you can’t stop thinking about food and mentally restricting food, I’d challenge you to consider whether your relationship with food could use healing. A dietitian can help with this. Reading this blog post might help you gain clarity, too.
Remember how your body doesn’t know the difference between a diet and a famine? It also doesn’t know the difference between food insecurity and a famine.
Food insecurity can look like:
The USDA defines food insecurity as:
“The limited or uncertain availability of nutritionally adequate and safe foods, or limited or uncertain ability to acquire acceptable foods in socially acceptable ways.”
Many people don’t realize they grew up food insecure. But even if you had some food, if you didn’t have enough food—both nutritionally and calorically—it still impacts your relationship with food.
If your body has experienced a lack of food in the past, you may notice:
Because, again, your body is trying to keep you safe.
I hear this a lot from clients who are overworked and under-supported. They feel out of control around food at the end of the day or don’t know why they can’t stop thinking about food—even when they aren’t physically hungry.
That’s because food is a coping tool. It provides comfort, relaxation, and relief.
If everything in your day revolves around the needs of others, it makes complete sense for you to collapse into something (food) that is only for you when you finally get a minute to yourself.
If food is your only source of comfort right now, you make sense. But you deserve more support than “just” food.
Here are a few ways to prioritize yourself:
Your needs are important, too.
Maybe you’ve heard that sugar is addictive, or maybe you feel like you’re addicted to sweets. If that’s the case, I want to validate your experience while also gently educating you on why sugar addiction is not actually possible.
The idea that food—especially sugar—is addictive comes from a widely cited study on rats. In this study, rats were deprived of food for at least 12–16 hours, then given access to sugar for the next 12 hours. This cycle was repeated for 3–4 weeks.
When the rats finally got access to sugar (the only food they were given), they:
At first glance, this might seem like proof that sugar is addictive. But critical thinking is essential when evaluating research.
So, if you feel addicted to sugar, it’s not the sugar itself—it’s restriction and deprivation making it feel that way.
A physiological need cannot be addictive. Our intense drive for the need might feel addictive, but that’s because it is needed for survival.
If food is constantly on your mind, it’s not because you’re broken—it’s because your body is asking for something.
Instead of fighting against your body, what if you tried listening to it?
Here are a few ways to start:
You don’t have to stay stuck in the cycle of food noise. There is a way to eat peacefully and trust your body again. If you’re ready to heal your relationship with food, here’s how I can help:
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